Value Creation for SMEs
International Business Development
LIN Network per 1 May 2018 LIN Coverage: 37 Countries LIN Regional Directors: 4 LIN Partners Worldwide: 46
LIN is the company that opens international markets for SMEs.
It always had been a shortcoming of the Small and Medium Sized Enterprises (SMEs) to reach out to overseas destinations to find partners and for selling their products and services.
Usually the focus of the SMEs lies in innovation, production, organization and selling to the local market and maybe to neighboring markets that are easily accessible by car. Then usually the geographical reach of the SME ends.
Once the SME approach overseas markets the costs and risks drastically increase. The experiences of the Sales Managers or the General Manager in international terrains are limited and relying on wrong partners abroad wastes lots of resources.
And that is when LIN comes in.
GDP growth rate of emerging economies, source: World Bank
LIN offers SMEs access to international markets by aligning them with local Management Consultants and local Business Development Managers in the destination country.
LIN has masterminded an institutionalized approach to support SMEs in their endeavors to upscale their international business activities; both efficiently and affordably.